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Chinese audiences’ attitudes toward Japanese anime and their potential connection to emerging trade forms

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Cross-border e-commerceThe rise of the , has changed the way people obtain goods and cultural products. Japanese anime, as a cultural product, hasCross-border e-commerceThe platform is easier to enter the Chinese market, allowing Chinese audiences to be exposed to more Japanese anime works. However, the content involving World War II elements has aroused special emotions and thoughts among Chinese audiences.

Chinese audiences are curious about Japanese anime, partly because of its unique artistic style and wonderful plot settings. Japanese anime often attracts audiences with rich imagination and delicate emotional depiction. But when it comes to sensitive historical elements such as World War II, Chinese audiences will show a reserved and cautious attitude based on their respect for history and cherishment of peace.

Cross-border e-commerceIn the process of promoting the spread of Japanese anime, it also brought about cultural exchanges and collisions. On the one hand, it allowed Chinese audiences to have a deeper understanding of Japanese culture and values; on the other hand, it also prompted Japanese anime creators to pay more attention to the feelings and reactions of Chinese audiences. This cross-cultural exchange has, to a certain extent, influenced the creative direction and content selection of Japanese anime.

at the same time,Cross-border e-commerceThe development of animation has also aroused concerns about the protection of intellectual property rights.Cross-border e-commerceIn the process of platforms entering the Chinese market, there are problems such as piracy and infringement. This not only damages the rights and interests of creators, but also affects the healthy development of the industry. Strengthening intellectual property protection is of great significance to maintainingCross-border e-commerceThe order of the Japanese animation market under this environment is crucial.

also,Cross-border e-commerceThe logistics and after-sales service also have an impact on the viewing experience of Chinese audiences. Fast and accurate logistics can enable audiences to receive their favorite anime peripheral products in a timely manner, and good after-sales service can solve the problems encountered by audiences during the purchase process, thereby improving their satisfaction with Japanese anime and related products.

However,Cross-border e-commerceWhile it brings opportunities, it also faces some challenges. For example, cultural differences, legal and regulatory differences between different countries and regions may have an impact onCross-border e-commerceWhen it comes to Japanese anime, the supervision and handling of the sensitive content that may exist in it also needs to be treated with caution within the legal and moral framework.

In general,Cross-border e-commerceIt has played an important role in promoting the dissemination and development of Japanese anime in China, but it also needs to continue to improve and perfect itself in terms of respecting history, protecting intellectual property rights, and resolving cultural differences in order to achieve a healthier and more orderly development, while also better meeting the needs of Chinese audiences for high-quality Japanese anime.