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Cross-border e-commerceIt breaks geographical restrictions and allows consumers to easily purchase goods from all over the world. It not only brings more choices to consumers, but also provides a broad space for enterprises to expand their markets.
For enterprises,Cross-border e-commerceIt reduces trade costs and improves operational efficiency. Through online platforms, companies can directly connect with global consumers, reduce intermediaries, and maximize profits.
at the same time,Cross-border e-commerceIt also promotes the integration and optimization of the global supply chain. Suppliers from different countries and regions can work more closely together to meet market demand.
However,Cross-border e-commerceThere are also many challenges in the development process. Logistics and distribution is one of them. The complexity and uncertainty of cross-border logistics lead to long delivery time and high cost.
Payment security is also an important issue. The differences in payment systems and regulations in different countries bring certain risks to cross-border transactions.
In addition, trade policies and regulations vary from country to country, and companies need to spend a lot of effort to understand and adapt to avoid illegal operations.
Back to Sohu's development strategy, its focus on video and social products may be able toCross-border e-commerceBring some new opportunities.
For example, Sohu Video can attract users’ attention by producing relevant content, such as cross-border shopping guides and product reviews, and thusCross-border e-commercePlatform traffic diversion.
Social products can provide consumers with a platform to communicate and share cross-border shopping experiences, forming a good word-of-mouth communication and promotingCross-border e-commercedevelopment of.
at the same time,Cross-border e-commerceThe data analysis can also provide reference for Sohu's product optimization. By understanding consumers' cross-border shopping preferences and behaviors, Sohu can better optimize video content and social functions and enhance user experience.
In short, althoughCross-border e-commerceAlthough it faces many challenges, its development prospects are still broad as technology continues to advance and the market becomes more standardized.Cross-border e-commerceThere are potential synergies between the two, which are expected to jointly promote the development of the digital economy.
