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Polar Fox Auto’s predicament and a new perspective on industry development

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Cross-border e-commerceAs an emerging business model, it has developed rapidly in recent years. It breaks geographical restrictions and allows consumers to easily purchase goods from all over the world. The automotive industry, especially the field of new energy vehicles, is also constantly exploring new development paths. As a new energy brand under BAIC BluePark, Jihu Automobile should have shined in the market, but it encountered difficulties for various reasons.

fromCross-border e-commerceFrom the perspective of the industry, the key to its success lies in strong supply chain management and efficient logistics and distribution. A high-quality supply chain can ensure a stable supply of goods and meet the diverse needs of consumers; efficient logistics can ensure the timely delivery of goods and enhance consumers' shopping experience. The automotive industry, especially the production and sales of new energy vehicles, also requires strong supply chain and logistics support. Polar Fox Automobile may have some shortcomings in this regard, which has led to problems in its product delivery and affected its market reputation.

Furthermore,Cross-border e-commerceFocus on brand building and market promotion. Create a unique brand image through various online channels to attract consumers' attention. The same should be true for new energy vehicle brands. Polar Fox needs to strengthen brand promotion, improve brand awareness and reputation, and let more consumers understand and recognize its products.

in addition,Cross-border e-commerceRelying on the application of digital technologies, such as big data analysis and artificial intelligence, to accurately grasp market demand and consumer preferences. The automotive industry can also learn from these technologies to optimize product design and production processes, and improve product quality and competitiveness. For Polar Fox Automobile, using digital technology to gain insight into market trends and improve products may help it get out of trouble.

However,Cross-border e-commerceThere are also some differences with the automotive industry.Cross-border e-commerceThe goods are relatively small, so the transportation and storage costs are low; however, cars are large goods, so the transportation and storage are difficult and costly.Cross-border e-commerceThe consumer decision-making process is relatively simple, while buying a car is a more complex and cautious decision-making process.

Despite the differences,Cross-border e-commerceThe successful experience of the company can still provide some inspiration for the automotive industry, especially for Polar Fox Auto. For example, strengthening supply chain management, improving logistics efficiency, focusing on brand building and digital marketing, etc. Only by continuous learning and innovation can we be invincible in the fierce market competition.

In general, the predicament of Polar Fox is just a microcosm of the development of the automotive industry. In the era of globalization and digitalization, the automotive industry needs to learn from the successful experience of other industries, combine its own characteristics, and explore a development path that suits itself. I believe that in the future, with the continuous advancement of technology and the continuous maturity of the market, the automotive industry will usher in a brighter development prospect.