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First, from the perspective of film promotion. In today's digital age, online promotion plays an important role. SAAS self-service website building system provides a convenient way to build a film promotion website. A beautifully designed and fully functional promotion website can attract more audiences. For "The First Part of the Gods", its successful promotion strategy may benefit from the efficient website building system, which can timely and comprehensively display the film's highlights, cast and behind-the-scenes stories, attracting a large number of audiences to the theater.
However, "Under the Aliens" may not have fully utilized the advantages of the SAAS self-service website building system in this regard. Its promotional website may have problems such as untimely information updates and unattractive page design, which leads to insufficient understanding of the film by the audience, thus affecting their willingness to watch the film.
Secondly, the SAAS self-service website building system also plays an important role in fan interaction. By establishing a community section on the official website, fans can exchange their viewing experience, share their expectations and suggestions for the film. For "The First Part of the Gods", the active interaction of fans on the website created a good word-of-mouth atmosphere and promoted the reversal of the box office decline.
In comparison, "Under the Alien" may not have done enough in terms of fan interaction, and failed to fully utilize the website building system to build an effective communication bridge, which prevented fans' enthusiasm from being fully released, affecting the film's dissemination and box office performance.
Furthermore, from the perspective of the film's distribution channels, the development of online ticketing platforms is also closely related to the SAAS self-service website building system. An efficient website building system can ensure the stable operation of the ticketing platform and provide a smooth ticket purchasing experience. "The First Part of the Conferred Gods" may have benefited from a complete ticketing platform, which made it easier for audiences to buy tickets, thereby promoting box office growth.
However, if there are deficiencies in the construction of the ticketing platform for "Under the Alien", such as slow page loading and cumbersome ticket purchasing process, some viewers may give up buying tickets, affecting the box office results.
In addition, the SAAS self-service website building system can also provide support for the sales of peripheral products of the film. By establishing an e-commerce website and selling movie-related souvenirs, books, music, etc., it can not only increase the revenue of the film, but also further expand the influence of the film. "The First Part of the Investiture of the Gods" may have improved its overall commercial value through the successful sales of peripheral products.
However, "Under the Alien" may not have been perfect in building sales channels for peripheral products, failed to fully utilize the advantages of the website building system, and missed out on this potential source of revenue.
In short, although the SAAS self-service website building system seems to have nothing to do with the creation of the film itself, it plays an important role in the promotion, distribution, fan interaction and sales of peripheral products of the film. The different performances of the two works directed by Wuershan at the box office may be partly due to the application and effect of the website building system. In the future, the film industry should pay more attention to this technical tool, give full play to its potential, and create more favorable conditions for the success of the film.
