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Foreign trade promotion, as an important means for enterprises to expand international markets, is constantly evolving in its methods and strategies. Traditional foreign trade promotion may focus on participating in exhibitions, email marketing, etc., but in today's Internet era, the role of digital promotion channels is becoming increasingly prominent. The development of AI technology has brought new opportunities and challenges to foreign trade promotion.
From the perspective of data processing, the new AI omnimodal understanding model can efficiently analyze and process large amounts of short video data. In foreign trade promotion, companies also need to process various types of data, such as customer information, market trends, competitor data, etc. By drawing on the data processing capabilities of AI models, foreign trade companies can more accurately locate target customers, understand market demand, and thus optimize promotion strategies.
For example, by using AI to analyze customers’ browsing behavior and purchase history, companies can predict customers’ needs and preferences and push product information that better meets their needs. This personalized promotion method can increase customers’ attention and willingness to buy, thereby improving promotion effectiveness.
In addition, AI models also have great potential in content creation. Short videos occupy an important position in current social media, and creating attractive short video content is crucial for foreign trade promotion. AI can generate attractive video scripts, screen designs, etc. according to the characteristics and preferences of the target audience.
For foreign trade companies, they can use the power of AI to create more creative and targeted promotional short videos. Through vivid presentations, foreign customers can better understand product features and advantages, and enhance brand image and product appeal.
However, the application of AI technology is not all smooth sailing. In actual foreign trade promotion, there are still some problems that need to be solved. For example, cultural differences between different countries and regions may cause AI-generated content to be unacceptable in some regions; the accuracy of language translation is also an important factor affecting the promotion effect.
At the same time, the introduction of AI technology also requires certain costs and technical support. For some small foreign trade companies, they may face the dilemma of shortage of funds and technical talents. Therefore, when applying AI technology for foreign trade promotion, companies need to weigh the pros and cons according to their actual situation and choose appropriate methods and strategies.
In general, AI can also "swipe TikTok"! The new model of short video omnimodal understanding released by Tsinghua University provides new ideas and methods for foreign trade promotion. However, enterprises need to fully consider various factors in the application process and reasonably use the advantages of AI technology to achieve better promotion effects and expand international markets.
