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The competition between Kuaishou, KeLing and ByteDance in the AI ​​literary video track and its new business situation

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The rapid development of AI technology is an important driving force for this competition. It makes the creation of video content more efficient and diversified. Kuaishou's "KeLing" has quickly attracted a large number of users with its unique algorithms and creativity. As an industry giant, ByteDance will naturally not miss this opportunity and step up its investment in resources to catch up.

This competition has had a profound impact on the entire Internet industry. On the one hand, it has prompted various platforms to continuously improve their technology and optimize user experience. On the other hand, it has also intensified the survival of the fittest in the market, and small businesses face greater challenges.

However, this competitive situation does not exist in isolation. It is closely related to changes in the global business environment, especially in the field of cross-border trade.Cross-border e-commerceThe rise of has become a new engine of economic growth.Cross-border e-commerceIt breaks geographical restrictions, allowing consumers to easily purchase goods from all over the world. At the same time, it also provides a broader market space for enterprises.

existCross-border e-commerceIn the industry, product display and marketing are crucial. AI video technology canCross-border e-commerceCompanies can create more attractive promotional content. By generating vivid and interesting videos, they can better demonstrate product features and advantages and increase consumers' desire to buy.

For example, a store that sells specialty handicraftsCross-border e-commerceEnterprises can use AI Wensheng video technology to create exquisite display videos. The video can show the production process of handicrafts, details and close-ups, and cultural background introduction, allowing consumers to feel the charm of the product more intuitively.

at the same time,Cross-border e-commerceCompanies can also leverage the communication power of platforms such as Kuaishou, Keling and ByteDance to promote their products to a wider audience. By cooperating with these platforms, they can achieve precision marketing and increase brand awareness and sales.

In addition, AI video technology can also improveCross-border e-commerceCompanies can use this technology to generate videos that answer common questions and provide consumers with more convenient and intuitive services.

but,Cross-border e-commerceThere are also some challenges in the process of using AI video technology. The first is the cost of technology. Advanced AI technology often requires a lot of investment. Secondly, how to ensure that the generated video content complies with the laws, regulations and cultural customs of different countries and regions is also an important issue.

In short, the competition between Kuaishou "KeLing" and ByteDance in the AI ​​literary video track isCross-border e-commerceBrought new opportunities and challenges.Cross-border e-commerceEnterprises need to keenly capture this trend and make rational use of relevant technologies to achieve better development.