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in recent years, as the trade volume between china and africa continues to rise,cross-border e-commerceit has gradually become an important platform for promoting china-africa cooperation. according to data from the general administration of customs of china, in the first seven months of this year, china's import and export trade with africa reached 1.19 trillion yuan, a year-on-year increase of 5.5%. in 2023, china-africa trade reached a historical peak of 282.1 billion us dollars, a year-on-year increase of 1.5%, demonstrating the resilience of china-africa trade.
cross-border e-commercethe rise of platforms has injected new vitality into african e-commerce. the african e-commerce market has huge potential. mckinsey predicts that by 2025, e-commerce may account for 10% of all retail sales in large african economies such as nigeria, south africa and egypt. this reflects the rapid development of african e-commerce, which also brings new opportunities and challenges.
however, the development of e-commerce in africa also faces many challenges. efficient logistics and distribution services, professional customer service systems and reliable credit systems have become key factors. li mingtao pointed out that african countries have a lot of advantages in warehousing, logistics, payment, etc.cross-border e-commercethere are certain shortcomings in the area of related supporting facilities, which china and africa can improve through intergovernmental cooperation and corporate investment.
at the same time, central africacross-border e-commercestrengthen cooperation in areas such as talent training, enterprise cultivation, and entrepreneurship incubation to help africa improve its local e-commerce development capabilities and create a good business environment.cross-border e-commercecompanies can share their successful experiences with african partners to help african farmers and consumers benefit from them. efficient policy guidance, a good business environment and a safe and reliable payment system are crucial to the development of e-commerce.
however, the development of e-commerce in africa also needs to face some challenges. for example, the transformation of traditional models, such as kenyan food companies directly purchasing fresh agricultural products from farmers and supplying them to urban agricultural product retailers; egypt's e-commerce platforms connect food and grocery retailers with suppliers, reducing the middlemen. these innovative measures are driving the development of e-commerce in africa, but they also require the joint efforts of governments and enterprises to better play their role and help africa's economic development.
finally, central africacross-border e-commercethe cooperation is of great significance to the development of e-commerce in africa and also brings greater opportunities to both sides. with the continuous advancement of technology and policy support, the african e-commerce market will continue to flourish, bringing new development momentum to african countries and promoting the development of bilateral trade.