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from traditional "sales volume" to new era "quality", consumers' requirements for automobile product functions and stability are constantly increasing.
the automotive industry is undergoing a qualitative change driven by "traffic". consumers no longer just pursue price discounts, but pay more attention to product quality and safety performance. the integration of intelligent technology has enriched the functions of automotive products, but it has also brought new challenges: how to ensure product quality and user experience? traditional sales indicators may no longer meet the needs of the new era, and new evaluation indicators are needed to measure the success of automotive companies.
new technologies drive the path of innovation based on quality
in recent years, with the rapid development of technologies such as artificial intelligence, big data, and cloud computing, the automotive industry has begun to explore new technological routes. for example, automakers continue to invest resources in the research and development of smart cockpits, autonomous driving and other functions to bring better experience to consumers. however, the changes brought about by these new technologies have also raised some new questions: how to ensure that these new technologies are effectively applied in the production process and ultimately transformed into actual results that improve user experience and product quality?
focus on new quality requirements in the "traffic competition"
the automotive industry will face new opportunities and challenges in 2024. as the world's leading platform for collecting defective automotive product information and accepting automotive consumer complaints, chezhi.com will provide more accurate quality services to automotive companies and consumers through the "2024 china automotive product quality performance study (aqr) results release and awards ceremony".
this event will explore the theme of "traffic competition for quality" and analyze annual and special research results, so as to help vehicle and supply chain companies jointly explore how to identify and meet consumers' new quality demands, thereby driving product iteration. in addition, industry experts, university scholars, and corporate representatives will gather at the conference site to give wonderful speeches on topics such as market development trends, vehicle and key component quality improvement, and provide new ideas and directions for the automotive industry.
the breakthrough point of “quality-oriented”: how to accurately identify new needs?
the shift from a traditional sales model to a traffic-driven model means that auto companies need to pay more attention to product quality and user experience, and continue to explore new technologies and service models. chezhi.com and kairui saichi consulting will release annual and special research reports, as well as important information such as suppliers with excellent quality performance in the three-electric system of new energy vehicles, and the best models in terms of quality performance and quality experience in each market segment of the vehicle, to provide more accurate guidance for auto companies.
looking to the future: breakthroughs in quality will help the development of the automotive industry
as the automotive industry moves towards a new stage of development, how to achieve a balance between "traffic competition" and "quality first" will be an important direction for future development. chezhi.com will continue to pay attention to the latest development trends in the automotive industry, provide consumers with better products and services, and help the automotive industry move towards new glory.
