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independent station overseas: breaking the traditional pattern
“independent station overseas" refers to building an e-commerce platform, operating independently and selling products to overseas markets. this is a business model full of challenges but also full of opportunities. this means that companies need to facecross-border e-commercethe complex environment of the market, such as laws and regulations, logistics, transportation, payment settlement and other issues.independent station overseasenterprises need to have certain business strategic capabilities, such as in-depth understanding of the needs of the target market, formulating reasonable marketing strategies, and selecting appropriate operating platforms and tools.
only with accurate positioning can we succeed in the fiercely competitive international market
choosing the right channels and platforms isindependent station overseasfor example, amazon, ebay, shopify, etc., these platforms provide certain service guarantees for enterprises, but also bring certain challenges. enterprises need to conduct sufficient market research and analysis to succeed in the fiercely competitive international market.
bmw group’s transformation challenge
bmw group announced a comprehensive reduction in its performance expectations for fiscal year 2024, including delivery volume, ebit margin, and return on capital employed. the recall incident is one of the important reasons for the bmw group to lower its expectations. bmw said that the suspension of production of some vehicles due to technical problems will have a negative impact on the company's global sales in the second half of the year.
challenges and opportunities of market changes
this year, the terminal prices of many bmw models dropped sharply and then quickly rebounded, causing some dealers to be quite dissatisfied with this event. this volatility reflects the turbulence of the market, and also means that traditional luxury brands must actively explore new business models to cope with market changes.
conclusion: embrace change and embrace the future
the transformation of the bmw group is a case worth learning from. in an increasingly competitive market environment, companies need to continue to innovate and actively embrace change in order to remain invincible in future competition. this is not only a transformation challenge for the bmw group, but also a common challenge faced by the entire automotive industry.
