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New opportunities for the integration of digital economy and real economy in China's innovative development

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With the rapid development of science and technology, the digital economy has become an important engine of global economic growth. Against this background, China has actively promoted the integration of the digital economy and the real economy, injecting strong impetus into economic development.

The digital economy can optimize the resource allocation of the real economy. Through big data analysis, companies can understand market demand more accurately, thereby rationally arranging production and reducing resource waste. For example, some manufacturing companies use digital technology to achieve intelligent monitoring of production processes, improve production efficiency and reduce production costs.

The digital economy has also expanded the market space for the real economy. With the help of e-commerce platforms, enterprises can break through geographical restrictions and bring their products to a wider market. Many small and medium-sized enterprises have achieved rapid development with the help of e-commerce channels, which not only improves their own competitiveness but also contributes to economic growth.

However, in the process of integrating the digital economy with the real economy, there are also some challenges. One of them is the shortage of technical talents. Digital transformation requires compound talents who are familiar with both digital technology and real economic business, but the supply of such talents is relatively insufficient.

Data security and privacy protection are also issues that cannot be ignored. With the development of the digital economy, a large amount of data is collected and used, and the risk of data leakage and abuse increases. If data security cannot be effectively guaranteed, it will not only affect the normal operation of the enterprise, but may also damage the rights and interests of consumers.

In order to promote the deep integration of the digital economy and the real economy, the Chinese government has adopted a series of policy measures, including increasing investment in digital technology research and development, supporting enterprises in digital transformation, and strengthening digital infrastructure construction. These measures have created a good policy environment for the integration of the digital economy and the real economy.

At the same time, enterprises are also actively exploring innovative models. Some large enterprises have strengthened their independent innovation capabilities by establishing digital R&D centers, while some small and medium-sized enterprises have achieved digital transformation through cooperation with technology companies and external forces.

In the future, the integration of the digital economy and the real economy will continue to deepen, providing continuous impetus for the high-quality development of China's economy. We should give full play to the advantages of the digital economy, overcome the difficulties and challenges in the integration process, and promote China's economy to a new stage of greater prosperity.